Answer: You can’t take the reading side of the relationship between writer and reader for granted. You have to help “grow the market,” as it is called in marketing-speak today. With all the options available to occupy people’s dwindling free time, you can’t assume books are the first thing somebody thinks of. In short, if you want people to read your work, you have to help make sure they are reading.
Below is the opening of an article by Alanna Okun. The title of the article is “Books to Give as Gifts for Every Occasion.” You may not agree with all the selections made in the article, and that’s okay. I didn’t. But if you aren’t giving books as gifts, how can you expect others to give yours as a gift?
GRADUATION
The Elements of Style, by Strunk & White
Bonus points if it’s the version of this classic that’s illustrated by the luminous Maira Kalman; that’ll make it feel more like a keepsake and less like a standard-issue textbook (albeit a wonderful one) on the first day of sophomore English Lit.
This Is Water, by David Foster Wallace
This legendary speech was given by the late David Foster Wallace at Kenyon College and contains the kind of simple yet staggeringly important advice that any high school/college/grad school student/actually human, in general, would benefit from thinking about for at least a few minutes.
“It is,” the speech ends, “about simple awareness — awareness of what is so real and essential, so hidden in plain sight all around us, that we have to keep reminding ourselves, over and over: ‘This is water, this is water.’”
For illustrations and more suggestions, go to http://www.buzzfeed.com/alannaokun/books-to-give-as-gifts-for-every-occasion

Great list! Thanks for pointing me to it.
Thank you for stopping by.